Apr 07, 2022
In Willkommen im Forum
On September 27, 2021, TikTok announced on its official website that its global monthly active users have exceeded 1 billion. As we all know, TikTok’s product tonality is given by its predecessor, Musical.ly, which was acquired by ByteDance, and the latter is iteratively derived from a lip-syncing singing software, and music has played an important role in its growth and expansion. TikTok, which has a huge number of users, not only needs music, but also can continuously inject momentum into overseas independent music products. In this regard, ByteDance’s streaming telemarketing list application Resso, which launched in India and Indonesia in March 2020, has explored but still not enough. In other words, the domestic and overseas markets of ByteDance online music still have the opportunity to re-excavate and achieve overtake. Changes and Changes in Recommended Modes ByteDance's business layout is not limited to the entertainment industry. In recent years, it has also made many moves in the fields of e-commerce, technology, and new consumption. It's just that compared telemarketing list with other categories, the chain of entertainment products from production to consumption is shorter and follows the 28 rule, and ByteDance, which is known for its recommendation algorithm, is more likely to win in this field. This can be clearly seen from the trajectory that the main position of online announcement and distribution of Spring Festival videos has gradually become a short video platform in recent years.